VPDCS Selected to Provide Marketing Execution and Fulfillment Services for Bay Valley Foods

For Immediate Release

March 22nd, 2015

Traverse City, Michigan: VP Demand Creation Services (formerly Village Press) is pleased to announce that the company has been selected by Bay Valley Foods Food-Away-From-Home, Platteville, WI, (a division of TreeHouse Foods, Inc.) to provide marketing execution, redemption management, customizable point-of-sale, printing and fulfillment services.

“Bay Valley Foods is a leading supplier of a wide variety of refrigerated dressings and sauces, cheese sauces, pickles, peppers, salsas, hot cereals, and many other foodservice products.  Bay Valley first selected VP Demand Creation Services (VPDCS) to support its loyalty marketing initiatives with our redemption processing services,” states Dave Moore, President of VP Demand Creation Services.  “Their positive experience in working with our account service team has resulted in Bay Valley Foods awarding us with their entire fulfillment services account.  We’re honored to partner with them as their redemption processing, fulfillment, printing and marketing services supplier.”

VP Demand Creation Services is an industry leading special-interest magazine publisher, a nationally-recognized fulfillment services company, a turnkey provider of out-bound and in-bound marketing services, and a commercial and digital printing services company based in Traverse City, MI, since 1969.