VP Demand Creation Services Selected by TreeHouse Foods for Marketing Execution Services

For Immediate Release

March 2nd, 2018

VP Demand Creation Services (formerly Village Press) is pleased to announce that the company has been selected by TreeHouse Foods, with headquarters in Oak Brook, Illinois, to assist with their marketing execution. A leader in foodservice marketing execution, VPDCS will now handle the entire company’s fulfillment, event materials management, redemption processing, CPOS, and printing beginning in 2018.

“We’ve been assisting Bay Valley, a division of TreeHouse Foods, with their marketing since 2011,” states VPDCS President Dave Moore. “Following the acquisition of the former ConAgra Private Brands, TreeHouse conducted a national search to consolidate their marketing execution and fulfillment initiatives. We’re excited to grow with TreeHouse Foods and continue to provide their marketing team with world-class support.”

Rose Jarmon, Customer Marketing Manager of TreeHouse Foods states, “We are excited to incorporate all of our Food Away From Home Business with VPDCS – it’s the great team that made us confident in this decision.” TreeHouse Foods, Inc. is a manufacturer of packaged foods and beverages with more than 50 manufacturing facilities across the United States, Canada, and Italy – focusing on private label products for both retail grocery and food away from home customers.

VP Demand Creation Services is an industry-leading, nationally-recognized fulfillment services company, special-interest magazine publisher, a turnkey provider of outbound and inbound marketing services, and a commercial and digital printing services company based in Traverse City, Michigan.